News

Variety6mon
Disney’s Bundling Strategy Will Be Key to Long-Term Streaming Success
Disney’s successful year in streaming was fueled partly by strong content but also by its new single-app bundling strategy Adding Hulu content to the Disney+ app has significantly increased ...
Yahoo8mon
Demand for Hulu’s Exclusive Content Is at an All-Time High, While Churn Is at an All-Time Low | Charts
Licensed cable network shows play a crucial role in Hulu’s strategy, especially since the platform heavily relies on such content. Notably, Hulu is the exclusive broadcaster of most FX titles ...
USA Today2y
Disney+ streaming service to add Hulu programming this year
Iger said that in "startup" mode, the company's strategy was to "flood" Disney+ and Hulu "with as much content as possible to achieve as much subscriber growth as possible." But now, as the ...
Decades After Its Joint-Venture Journey Began, Hulu’s Sole Ownership By Disney “Finally Resolved” With $439M Payment To NBCU, Bob Iger Exults
The long and winding road of Hulu, which started out as a joint venture of NBC and Fox, has now concluded with Disney ...
MarketWatch2y
Disney to increase price of ad-free streaming again, add Hulu to Disney+ and remove some content
Walt Disney Co. will increase the cost of ad-free Disney+ subscriptions this year while adding Hulu content ... streaming strategy in an attempt to lose less money from offering its content ...
The Desk on MSN1d
Disney CEO eyes bringing Hulu to more countries
Disney has cast doubt on speculation that the company will wind down its standalone entertainment streamer Hulu anytime soon.