News

Starbucks set to debut a new drink — packed with protein: ‘This thing is going to be a rocket’
Starbucks shared that their protein powder should be able to be added to any of its cold foam flavors, but the current ...
Tech Moves: USAFacts president stepping down; Starbucks’ new COO; WSOS names leader
USAFacts president steps down, Starbucks names a COO and the Washington State Opportunity Scholarship announces an executive ...
Axios on MSN5h
Axios interview: Starbucks' big regret and how the coffee company is working to fix it
Starbucks CEO Brian Niccol tells Axios that one of the company's biggest missteps was pulling back on in-store seating — and ...
Starbucks names global barista champion after latte art, blind tasting challenges
The Starbucks Global Barista Champion will co-create a beverage to be sold at stores across the U.S. in the "near future." ...
Starbucks’ new game plan to roll out AI chatbots at cafes could serve as a ‘litmus test’ for the industry, analyst says
The coffee chain will deploy the OpenAI-powered tech in 35 stores before rolling it out nationwide in the fall.
Howard Schultz says he is a big fan of Brian Niccol's 'brilliant' Starbucks revival strategy
Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.
Starbucks accelerates new staffing model to all North American stores
The Green Apron model includes in-store technology to more efficiently sequence orders, as well as a dedicated barista for ...
Starbucks world champion barista crowned: Who is the winner?
Nobuki Shimode of Japan. Shimode won with his Blooming Yuzu Espresso creation and will help develop a new worldwide beverage.
Starbucks Invited 14,000 Employees to Las Vegas to See Something It’s Never Done Before. It Was a Brilliant Move
By putting their people first, Starbucks is making an investment that should pay off over time.
Starbucks job to pay content creators up to six figures to travel, drink coffee
Starbucks' new content creators will get paid up to six figures to travel to coffee farms and reserves around the world. Here ...
Starbucks’ CEO looks to snap sales slump with prices and protein
Despite price pressures from tariffs and an extended sales slump, Starbucks CEO Brian Niccol said he is optimistic the ...