By establishing a marketing mystique about natural diamonds. An artificial diamond jewelry startup in Broomfield, Colorado now seems to be pulling off a classic entrepreneurial trick, and is ...

announced at the end of May that it will start selling synthetic diamonds as jewellery for the first time. Such diamonds are chemically identical to natural ones and can only be distinguished with ...

The global market in diamonds, worth $90bn a year ... and is marketed at young women buying fashion jewellery, not men seeking to spend big on an engagement ring. Even so, it's a risky move ...

The World Federation of Diamond Bourses (WFDB) has unveiled a video campaign to promote natural diamonds, with more to follow ...

The country is aiming at buyers of more expensive jewellery, while highlighting that its gems can be traced back to Botswana mines through blockchain technology.

In today’s rapidly evolving jewelry market, counterfeit diamonds pose an increasing threat to your reputation and bottom line ...

These diamonds enable quantum sensors to detect ultrafine magnetic fields, offering unprecedented accuracy and operating ...