However, the mobile landscape is constantly shifting, and it seems Asus is following suit with the Zenfone 11 Ultra. This year's offering takes a dramatic turn toward the "bigger is better" mentality.

Unlike past Zenfone models, this edition is full-size, with a huge display. Key features include good support for AT&T and T-Mobile, wireless charging, gimbal OIS camera, IP68 water rating ...

An Ultra phone ... from the Zenfone 11 Ultra, mean it's going to stick in your mind for the wrong reasons. In theory, any phone shopper could find something to like in this new Asus flagship ...