But for eyes, many are being awakened to the beauty of the brown mascara. “Many of my clients have been asking me if I think they should start using brown mascara,” celebrity makeup artist Aubrey ...

Ilia Beauty just launched a brown version of its Limitless Lash Mascara, which has sold over six million units, according to ...

Emerald green and plum are perfect colors for green, hazel, or brown eyes. They intensify the look and add a sophisticated touch of color. It's not just about color: how you apply your makeup can ...

Creating a natural look is simple, but the best approach isn’t to just wear less. In fact, if you don’t apply enough or if ...

This eyeshadow quad from Covergirl makes applying eye makeup easier than ever with four neutral shades that are designed to ...

Fenty Beauty's latest launch is for the mascara lovers among us. “The eyes tell such a story—they can really say it all and show off a feeling, a mood, and a vibe with just a look," Rihanna tells ...