Research is largely driven by commercial interests. Alpha is projected to be the world’s largest generation, with more than ...

Next → See how diverse your generation is by rolling over the chart below. 1. The most common age in America last year was 22. There were more 22 year olds, than any other age group. 2.

They are the first generation of so called "digital natives" and are arguably the most engaged group of consumers ever. As we can see in this chart from Statista, they also have very different ...

Noah and Olivia returned to the top of Scotland’s baby name charts in 2024, figures from the National Records of Scotland (NRS) have revealed.