Coca-Cola’s attempt to modernize its advertising with AI has faced backlash for losing artistic authenticity and nostalgia. These elements are core to the brand’s holiday campaigns.

James Quincey, chairman and CEO of The Coca‑Cola Company, said despite the advancements in AI, the technology has its ...

Zero-calorie soft drink proving its delicious taste by turning traditional advertising elements into immediate trial opportunities Coca-Cola Zero™ is debuting a first-of-its-kind marketing ...

The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...

Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...

Coca-Cola is bringing back its popular 'Share a Coke' campaign. Starting in April, cans and bottles featuring popular first names will return to stores worldwide. The campaign, which encourages ...

Truth In Advertising (TINA.org), a US-based nonprofit organization, is calling on consumers to contest Coca-Cola’s $1.2 million preliminary settlement over allegations of deceptive labeling and ...

Like Coca-Cola, many corporations run ad campaigns that harm the environment. Having the ability to recognize the problems with an ad campaign, like observant Redditors, is a skill that can help ...

She begins the video by sharing, “A new class action lawsuit was just filed against Coca-Cola for their brand Fairlife. The allegations are again for false advertising.” Kim urges ...