It's having a moment with celebrities and Gen Z. But wearing any kind of fur, from vintage to faux, poses some difficult ...

And while coats are the order of the day at Nour Hammour, the brand does dabble in an occasional suede short or leather skirt ...

Last winter, Target’s hooded $48 USD synthetic fur coat went viral – yet the consumer rebuttal? Plastic materials like polyester are used by brands like Prada just as much as Target.

“[This] is a big cushion.” Zachary Weiss, a brand consultant in New York, owns four vintage fur coats, including a black bear ...

but sees it as entirely in line with her brand’s sustainable ethos. “Because of our values we were not going to use new fur,” Hearst says. “We sourced a supplier with vintage fur coats ...

and the brand offers these services to consumers in its London Conduit street store. Gabriela Hearst also got the vintage memo, crafting the runway coat from vintage mink fur coats bought in Italy ...