Today, sustainable packaging is not just about material and substrates; it needs to also consider how people (humans) ...
To stand out among competitors (consider, for example, the multiple retail channels for computer electronics), brands must convey their message distinctly. And there are few better ways to do so than ...
Leaders from Republic Services, Rumpke Waste & Recycling and elsewhere discussed their role in recycling plastics at the ...
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Packaging Gateway on MSNHow culture shapes packaging choicesFrom colours to symbols and typography, cultural factors play a pivotal role in determining how products are perceived and ...
Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...
Mike Alianello, Art & Design Manager at ForeFront Packaging Solutions, added, "Our customers aren't just looking for a box or ...
Smart packaging helps its targeted consumers feel an emotional attachment to a brand. One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in ...
Opinions expressed by Forbes Contributors are their own. Jill Barth covers wine at work, with attention to makers and growers. Rita Rivotti with Serôdio Borges Family, 1836 Port for which she and ...
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