In a global exclusive, WIRED went inside TAG Heuer's Swiss factory to see exactly how the brand has brought back its classic ...

From 1st – 7th April, the annual Watches and Wonders will take place in Geneva, Switzerland. A record of 60 exhibiting ...

TAG Heuer has released an all-new Monaco Split Seconds to celebrate its F1 partnership. Ultra-limited to 10 pieces, this ...

The TAG Heuer Carrera line is one of the foundational blocks on which the Swiss watchmaker’s reputation is built, and within ...

Unveiled at Watches and Wonders 2025, this new lineup of nine TAG Heuer Formula 1 Solargraph models is a bold return to form.

Brice Tchaplyguine, the man at the helm of TAG Heuer Southeast Asia, South Korea and Australia, tells StarChrono how the ...

Ryan Gosling, Olympians Sydney McLaughlin-Levrone and Summer McIntosh, and golfer Tommy Fleetwood feature in the campaign ...

Reimagined as a new Solagraph collection and unveiled alongside a special Monaco Split-Seconds Chronograph and more.

Using David Croft's famous phrase, "Lights out and away we go", Tag Heuer is releasing a special watch for the Monaco GP ...

As Tag Heuer returns to the glitz and glamour of F1, the iconic Swiss watchmaker does so by upping the ante on its iconic ...