Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products. During the 2025 Super Bowl, he launched two new footwear models under his ...

In addition to ridding itself of that inventory, CEO Bjørn Gulden also confirmed 500 jobs at its headquarters have become “obsolete” as it looks to localize operations.

Adidas offloaded its last pair of Yeezys just before the new year. The sportswear company announced during a press conference ...

And it plans to do that without any additional Yeezy sales. According to CFO Harm ... But the headquarters is “not going to decide what shoes we’re going to sell in a city on the other side ...