Two popular rendering methods include client-side rendering (CSR) and server-side rendering (SSR). All websites have different requirements, so understanding the difference between client-side and ...

Why not both? While each approach has its respective strengths and weaknesses, publishers don’t have to choose between only client-side or server-side header bidding. Both can be used for the same ...

This also makes server-side solutions more reliable, as OpenRTB has a proven track record. In transparency and reporting the differences between client-side and server-side containers are minimal.

clarifies the difference between client-side and server-side auctions and how publishers can decide which header bidding option is right for them, once they're committed to it. Despite recent industry ...