Harley-Davidson became the latest major brand to face backlash over its diversity, equity, and inclusion (DEI) initiatives — with a conservative online influencer calling for a boycott of the ...

Harley-Davidson has dropped a slew of diversity targets following criticism the motorcycle brand had gone “woke”. The company announced it was ditching a scoring system that rates how ...

Furious bikers turn on Harley Davidson boss for 'going woke' after he publicly promoted DEI programs, LGBT policies and climate change issues ...

Motorcycle manufacturer Harley-Davidson is the latest company to make a U-turn on diversity, equity, and inclusion, citing its commitment to “listening to all members of our community.”. The ...

Tractor Supply Co. John Deere. Now Harley-Davidson. Harley-Davidson said Monday that it’s ending diversity and other progressive initiatives at the company. Harley-Davidson is the latest major ...

Bud Light will donate $200,000 to a National LGBT Chamber of Commerce initiative that ... Bud Light sister brand Budweiser released a Harley-Davidson-themed commercial that was slammed ...

In a 10-minute video that was posted to X, Starbuck noted that Harley-Davidson is a “platinum founding member of the LGBT Chamber of Commerce in Wisconsin,” which opposed banning transgender ...