Asda has confirmed that it will slash the price of nearly 4,000 products at over 1,2000 stores from today (January 30).

The supermarket has axed Star Products from its Asda Rewards scheme, with customers slamming the change by saying there is ...

Asda became the first UK supermarket to price match both Aldi and Lidl across hundreds of everyday items. As a result of ...

Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of 25%. The promotional pricing strategy offers certain products at a lower ...

The scheme - which matches the price of certain items with Aldi and Lidl or makes them cheaper than - has been scrapped to ...

The supermarket has axed Star Products - which pay shoppers 10% cashback of the price of the item - from its Asda Reward app ...

The struggling supermarket chain faces fresh issues, as it finds itself in danger of missing February deadline IT upgrade ...

Asda has pulled its Aldi and Lidl price match scheme after just 12 months in the latest move by returning boss Allan Leighton ...

The new government deposit return scheme for plastic bottles and cans will give people a financial incentive to bring their ...

Chief supply chain officer is a new role created by Asda, and will see Lepley tasked with leading the firm’s food and general ...