Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

Mattel and Barbie have announced the first-ever LeBron James doll, making the athlete the brand's inaugural 'Kenbassador.' ...

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

Sticking true to James' style and likeness, his Ken doll is an inch taller and comes in larger packaging than the standard ...

LeBron James is no stranger to collaborations. It’s been 15 years since he took his talents to South Beach and teamed up with ...

Los Angeles Lakers star LeBron James has captured the attention of fans online for how he reacted to his Barbie doll. In a ...

Los Angeles Lakers star LeBron James has partnered with Barbie to create his very own Barbie doll as part of Mattel's 'Kenbassador' series of male role models.