LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle.

LeBron James, one of the most iconic figures in modern sports, has made history once again — this time in the toy aisle.

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy ...

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EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

James is officially (and unsurprisingly) the first-ever professional athlete to get their own Ken doll. It turns out James is ...

Lakers star LeBron James is set to be immortalized in plastic with his own rendition of the popular Barbie dolls.

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a donation to James' nonprofit, which helps students and their families in ...

Barbie has announced that LeBron James is the first athlete to have a Ken doll. Mattel, the parent company that owns Barbie, ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.