Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create ...

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

LeBron James gets his own Barbie Doll, Alex Ovechkin breaks Wayne Gretzky's goals record and the Masters returns in the ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James’ new Barbie doll “is a 10!” Barbie introduced the LeBron James Doll as the brand’s first of the Kenbassadors on ...

Mattel announced that LeBron James would be the first Kenbassador and receive a Barbie doll. He released a statement on the ...