Ava Welsing-Kitcher is a beauty expert with years of industry experience, accruing a wealth of knowledge when it comes to the ...

The Healthy Lengths Mascara’s formula is enriched with conditioners like vitamin E, olive oil, and rice protein, Dr. Spizuoco ...

Why I love it: One of L’Oréal Paris's newest mascaras, Voluminous Lash Paradise delivers the prettiest fanned-out lash look ...

Some of the price differences between luxury and drugstore mascaras can also ... Caliray's Come Hell or High Water tubing mascara is an Allure 2022 Best of Beauty award winner, designed to curl ...

EltaMD also makes Denton-Hurst’s favorite face sunscreen. Although her go-to, the UV Clear, isn’t on sale at the moment, the ...

After all, the best waterproof mascaras will not budge ... Why I love it: Available in three waterproof shades, LashBlast Volume Mascara is a drugstore staple for boosting lash fullness, volume ...

Without further ado, here are the nine best drugstore face washes of 2025 for ... plenty to dissolve long-wear foundation and waterproof mascara. Most importantly, it doesn’t leave my skin ...

A cosmetic chemist weighs in on Gen Z's obsessions, from allowance-friendly moisturizer to high-end hand sanitizer ...