Why recent events in Australia mean UK publishers should prepare to lose news on Facebook.

David Buttle, Global Marketing Director – Commercial, with the Financial Times, said a lack of confidence in how to actually support brand growth – and then how to measure it – was preventing many ...

David Buttle, a former director of platform strategy and public affairs for the Financial Times who now runs media and technology consultancy DJB Strategies, said: “If Google was trying to prove ...