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I can’t remember the exact age I was when my love affair with fragrances began. I have vivid memories of playing dress-up in my grandmother’s closet—and the finishing touch of every outfit ...

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That’s why switching up your fragrance isn’t just a luxury, it’s a necessity, for creating new moments, sculpting fresh moods, and tapping into the brain’s deeply ingrained scent-memory ...

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The kind of fragrance also has an effect, of course, and those looking to strike the right balance should consider products with a lower concentration of fragrance oils than strong eaux de parfum.