A writer attempts the TikTok-viral "no mascara" makeup look, skipping the dark lashes in favor of a lighter, more minimalist ...

Rihanna shares her mascara application tips with Bazaar ahead of Fenty Beauty's launch of Hella Thicc mascara in Let'z Be ...

For those wanting to get the look, the artist advises you wear a light shimmery eyeshadow with a generous amount of mascara. For her Rare Beauty event in New York City to celebrate the launch of ...

From star-spangled banner nails to Beyoncé's favorite setting spray, here's everything you need for your Cowboy Carter Tour ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Rebecca Hickey gives insight on how she brings the characters’ image to life on the hit Mike White-created series and how ...

This year's makeup trends focus on natural beauty, bold eyes, and glossy lips, while outdated styles like heavy contouring ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In a new interview with Elle, Blue Origin's first all-female crew, also including Aisha Bowe, Amanda Nguyen and Kerianne ...

I'm not the only one that's still reeling from The White Lotus finale, right? I won't stop thinking about the ending until ...

They call it foundation for a reason. Sure, a solid skincare routine starts pre-makeup. However, the foundation lays the base ...