Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

Mattel and Barbie have announced the first-ever LeBron James doll, making the athlete the brand's inaugural 'Kenbassador.' ...

Los Angeles Lakers star LeBron James has partnered with Barbie to create his very own Barbie doll as part of Mattel's 'Kenbassador' series of male role models.

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.