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Publishers Clearing House was founded in 1953 in the basement of founder Harold Mertz in Long Island, New York.
Liverpool chief commercial officer speaks exclusively to the ECHO about the club's results and plans for future ...
Throughout his six-decade Hollywood career he worked at Columbia Pictures and Metro-Goldwyn-Mayer, and oversaw publicity campaigns, working on acclaimed films including The Bridge on the River Kwai, ...
Halozyme Therapeutics (HALO) announced that Janssen-Cilag International NV, a Johnson & Johnson (JNJ) company, has received European ...
Is it a masterstroke of marketing? Or a cry of desperation? Legacy automaker Ford (F) brought out exciting new marketing ...
Web2 marketers have long had tricks to track down and "acquire" (in ad speak) likely customers. But Web3? Not so much, says ...
Faced with newfound financial pressure and increasing insurance premiums, Allina Health increased the fees this school year.
Philly-area seniors talk about how they downsized after retirement and their advice for you. And SEPTA is trying a new kind ...
Long-time OSM Thome man Geir Sekkesaeter has departed the company for a role at Ray Shipping Group. The company said ...
Social media marketing to millions of Americans is at stake for travel companies if a TikTok ban does take place.
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The Rise of Ronald McDonald: How the Mascot Became a Marketing LegendIn the world of advertising and branding, few icons have achieved the level of recognition and cultural impact as Ronald McDonald. As the official mascot of McDonald’s, Ronald McDonald has become a ...
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Apple Marketing Philosophy is still guiding Apple's success. The principles of Empathy, Focus, and Impute help Apple stay ...
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