Matcha has been a staple in Chinese and Japanese culture for centuries. But it has been only in the past decade or so that ...

Bad news for matcha lovers: the bright-green beverage may see an international shortage as Japan's supply runs low.

Teahouses and other businesses in the U.S. are bracing for a shortage of matcha, the bright green powder imported from Japan ...

Matcha, a ceremonial tea that has existed in Japan for centuries, is as popular as ever. It’s understandable: This form of ...

The demand for matcha has taken off thanks to MatchaTok influencers, and suppliers have implemented buying limits. Don't expect tariffs to help.

A global matcha shortage is flooding U.S. markets with low-quality, potentially hazardous bargain products. Supply chain ...

"There are, of course, a limited number of farmers that grow [Camellia sinensis plants], so demand is outpacing supply," CBS ...

Beyond the vibrant tea's good aesthetics, matcha is also a fairly healthy caffeinated option for the mornings. Green tea is ...

Demand for matcha is simmering away, fuelled by health-conscious younger consumers, but it’s not clear how big the market ...

In recent years, matcha, Japan's iconic powdered green tea has become a global sensation ... While the 2025 harvest, set to begin in April, will replenish matcha supplies temporarily, experts ...

Matcha is growing in popularity, with many consumers switching their daily coffee for the green tea. We delve into why ...