The campaign offered passengers who purchased two Toblerone products a direct reward in the form of travel credits ...

Social+ allows brands to extend their retail media campaigns to Meta's social platforms. The new capability reflects a ...

We recently compiled a list of the 10 Undervalued Stocks to Invest in According to Goldman Sachs. In this article, we are going to take a look at where Mondelez International, Inc.

Taking a page from social media, marketers increasingly taunt competitors by name to vie for young consumers’ attentions.

Lotus Bakeries is expanding its existing licensing agreement with Mondelēz International to include the ice cream category ...

Announcing the move this week, Belgium-based Lotus Bakeries said it has partnered with Froneri to accelerate the growth of ...

The report highlights that digital-native sectors are leading the adoption of AI, while traditional industries are beginning ...

Earnings results often indicate what direction a company will take in the months ahead. With Q4 behind us, let’s have a look ...

What marketing campaigns are marketers jealous of? What do they really look for when picking an ad agency? And can a decade ...

Tesco’s Tash Whitmey and Superdrug’s Paul Stafford on omnichannel, measurement and driving brand with retail media.

In June last year, the companies said they would develop new products combining Biscoff biscuits with Mondelez’s chocolate ...