Nike said the new brand, called NikeSKIMS, would include training apparel, footwear and accessories for women.

Under Hill, the brand has amped up the promise to grow women’s.

With a new Nike CEO, the move is part of the sports gear titan's evolving strategy and yet another chapter in the expansion of Kim Kardashian's business empire.

Basketball fans have patiently waited for Caitlin Clark's signature shoe since she signed an eight-year, $28 million deal ...

Under Armour Inc. Cl C-1.49% $2.95B Under Armour Inc. Cl A-2.47% $2.95B ...