Looksmaxxing influencers – part of an online ecosystem dubbed the "manosphere" – have surged in popularity across social ...

Hankering for a chiselled jawline, a male TikTok influencer strikes his cheekbones with a hammer — highlighting the rise of “looksmaxxing,” an online trend pushing unproven and sometimes dangerous ...

Then, there are those times when you notice a subtle, unique, and downright delicious fragrance on a man, and you just have to lean in a little closer to get a better whiff. It goes without saying ...

Influencers promote dangerous beauty trends on TikTok, risking young men's health. These influencers have surged in ...

Skin scents from Maison Margiela, DedCool and more brands are all we're grabbing for anymore these days. Find out why.

I thought I had my everyday scent sorted (a woody-vanilla blend I’ve loved for years), but Fleur is quietly convincing me ...

Ahead, our definitive list of the 10 best strawberry perfumes, ranked by Sable Yong, author, beauty writer, and co-host of ...

“Vabbing” is an unexpected way to use pheromones as perfume — with the trend showing how women are using their vaginal ...

Maybe it’s lust. Maybe it’s pheromones. But I’ll tell you one thing it definitely isn’t – and that’s Lynx Africa, or any ...