AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

Google released a new Gemini AI for the Super Bowl game, which sparked a Gouda cheese controversy that Google had to fix.

Some of the biggest tech companies in the world served ads on a website featuring images of child abuse, helping to fund its ...

The initiative highlights the unsung heroes of India’s product ecosystem and inspire future product management talent ...

What ads would make you sit up and take notice at the Super Bowl? Is the Big Game's demand for anthropomorphised animals and celebrity cameos really going to score big, asks John Carstens, Chief ...

The Vietnam online advertising market is a dynamic and rapidly evolving landscape, mirroring the country’s robust digital transformation. In recent years, Vietnam has experienced significant growth in ...

Foods advertised in NFL commercials contain an average of nearly 40% of the daily recommended sodium intake, according to a ...

Asia-Pacific mobile advertising market is expected to grow at a 2019-2025 CAGR of 19.81%, becoming the largest regional market driven by a fast adoption of mobile advertising across the region. The ...

Since 2018, my copy has generated more than $18,000,000 in sales in niches from fitness to travel and from survival to health ...

Key Takeaways Outpace competitors by using AI ad generators to quickly create and deploy real-time marketing campaigns.

Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

But there's still the question of whether companies will use AI to actually create their Super Bowl commercials in the first ...