I’d seen countless videos on TikTok of people swearing by the attraction powers of the Pure Instinct Pheromone Perfume Roll-On—one person even called it “catnip for men.” Applying it ...

New Suit Claims "Scientifically False" Pheromone Ads Are "Pure" False Advertising - "It's not myth. It's science." So claims ...

there’s likely to be a turn-on pheromone. In one 2005 study, gay men given anonymous samples of sweat preferred the scent of gay men, and heterosexual men fancied the scent of women.