The best shampoos for gray hair are actually purple shampoos. Here’s what experts want you to know about using one, plus we rounded up the best options.

As someone who regularly works up a sweat, I thought a daily shampoo was the only way to keep my hair clean, but it turns out ...

Want to create the illusion of brighter, blonder hair with every wash? It’s time you tried a purple shampoo. We’ve all been there. You come out of the hairdressers feeling like your blonde is ...

Unlike your regular shampoo, purple shampoo is a specialized formula crafted to neutralize unwanted yellow undertones in ...

For anyone who loves the vibrant look of freshly colored hair, maintaining that brilliance can be a frustrating challenge.

Color Depositing Purple Shampoo: A professional salon shampoo for color-treated or chemically-treated hair, including bleached hair. Neutralizes brassy, yellow and orange undertones Benefits ...

As purple shampoos go, this is pretty intense ... Targeting blonde, platinum or white hair, it’s designed to be used twice a week, keeping yellow brassiness at bay. Again, it’ll work ...

a toning shampoo and conditioner is a great place to start. They can help ward off the brassy hue gray hair sometimes takes on, keeping your color looking fresh. L'Oreal Paris Ever Pure Purple ...