Who will you be today? Evereden, the leading brand in clean skincare for all ages, is expanding into fragrance with the launch of Fragrance Mists—a first-of-its-kind collection designed for teens, ...

SHOPPING: An under £35 cologne is earning shoppers endless compliments, with many praising the spicy-vanilla scent that 'turns heads'.

Cosmic Kylie 2.0, the second fragrance from Kylie Cosmetics, opens with bright, juicy notes of pear and pink pepper, ...

Millie Bobby Brown is stepping into spring with a scent that’s as soft and dreamy as her latest look. The Stranger Things actress and beauty founder has just announced the launch of 'Soft Girl,' the ...

Cartier Les Bases à Parfumer -- a fragrance ritual designed to make your perfume last longer, smell richer, and feel even ...

Tom Ford’s Rose Exposed is the fourth and newest rose perfume in the brand’s collection. A PureWow editor and rose perfume ...

Here are nine of the best Lattafa perfumes for women under ₦50,000. They are affordable, long-lasting, and absolutely stunning.

We've curated nine of the best beauty products in March 2025, so that you can look and feel your best, no matter the weather.

Bella Vita perfumes are a symbol of luxury smell with elegance. Here are our top picks of Bella Vita perfumes for you.

UTC Just as drugstore shampoos are witnessing a resurgence — as shoppers realize that affordability does not always indicate ...

which feature mirrored images and soft focus finishes. Though it shares amber and vanilla notes with the original Cosmic Kylie, 2.0 is sweeter, brighter, and more floral. “Floral perfumes are ...