ESPN is in advanced discussions to bring NFL insider Peter Schrager on board, to contribute to numerous programs. The move ...

Super Bowl Sunday on Feb. 9 exceeded 110 billion viewing minutes, the second most-watched day of TV in the history of Nielsen's monthly Gauge reports ...

But the most interesting data point about Super Bowl viewership was about streaming: Of those that streamed the game rather than watching on broadcast, one-third tuned in via Tubi. Tubi also ...

Broadcast and cable account for only about 44 percent of all usage in the month. By Rick Porter Television Writer The record-setting audience for the Super Bowl in February wasn’t enough to stop ...

The telecast of Super Bowl LIX on Fox Sports last month helped traditional television platforms capture a larger share of ...

For broadcast (21.2 percent) and cable (23.2 percent), the combined number was 44.4 percent. For streaming, the percentage was 43.5 percent. That happened despite the massive linear audience for the ...

AI-driven sentiment analysis will also be crucial in shaping content strategies for sports organizations. By flagging and ...

For the better part of 70 years, television was the centerpiece of the American household, so much so that all the furniture in your family room is probably still arranged around the set. But as ...

As cable regional sports networks face business challenges, properties are making a move to broadcasters and streamers ...