Ever wondered what brand logos really mean? Dive into the hidden symbolism and brand psychology behind famous designs, and ...

Is it a mountain, or is it chocolate? In the case of Toblerone's world-famous logo, it's both! Hidden within the iconic triangular packaging lies the famous shape of the Matterhorn. This Swiss ...

How often have you strolled past the FedEx logo without seeing the arrow hidden in its negative space? Or supped on Toblerone hot chocolate, unaware of the bear concealed within the mountain? These ...

The mayor of Porreres, a town in the Spanish island of Majorca, has accused Meghan's company of copying their historic coat of arms in its logo, which features a palm tree and two birds.

Like Queen Elizabeth, she loves horses and a great tiara moment. Meghan Markle's refreshed lifestyle brand has a logo with a meaningful symbol. On Feb. 18, the Duchess of Sussex announced that she ...

Meghan Markle recently unveiled her rebranded lifestyle brand, As Ever, and its new logo is packed with subtle nods to her family and personal history. The design features a palm tree encased by ...

The landing page revealed the As Ever logo, which PEOPLE understands is a tribute to Prince Harry. The logo incorporates a palm tree as a nod to the Duke and Duchess’s home in California ...

Just like the brand’s logo, the brand’s name is full of meaning, too. In an Instagram video, Meghan explained, “As Ever essentially means ‘as it’s always been,’ and if you’ve ...