In the wake of the success of the 2023 film, Barbie has arguably never been as famous. But there are still parts of the iconic toy's history that remain little known, not least the 20-year struggle to ...

LeBron James, one of the most iconic figures in modern sports, has made history once again — this time in the toy aisle.

Mattel releases Ken doll modelled after LeBron James, the first male athlete to be honoured in the Barbie series.

LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll. See his reaction to ...

The iconic toy company is using AI to reshape how it connects with kids and collectors, writes ARTHUR GOLDSTUCK.

A Cultural Milestone in Sports and Toys In a groundbreaking move that merges pop culture, sports, and social impact, LeBron ...

Mattel debuted its first “Kenbassador” LeBron James on Wednesday. The toy company is betting big on adult customers who ...

NBA superstar LeBron James becomes the first male athlete in history to receive his own Barbie doll, branded the "Kenbassador ...

A bombshell unauthorised Freddie Mercury book is to be published later this year - based on a secret cache of 17 of his ...

They are an unlikely duo, but are currently sharing a stage. Barbie and Julia Child are both comfortably ensconced at the Cincinnati Museum Center at Union Terminal.

Basketball icon LeBron James has made history as the first professional male athlete to be immortalized as a Ken doll by Mattel Inc.