While his hands were full with focus on the NBA All-Star Game during the big weekend, the four-time NBA Champion led his team ...

The NBA All-Star Game made for the perfect opportunity for the biggest stars to showcase their freshest sneakers for the basketball world.

South Carolina women’s basketball guard MiLaysia Fulwiley made some history. As one of the only female collegiate athletes ...

Curry pushes for a transparent grading system for referees, offering fans a deeper understanding of NBA officiating dynamics.

Playing in his third All-Star game this year is OKC Thunder’s superstar Shai Gilgeous-Alexander. While he represents the ...

Nike NIL athlete AJ Dybantsa debuted the basketball shoe on the court during the brand's Future Game experience, and it was ...

Under Armour continues to experiment with luxury. At an exclusive event during NBA All-Star Weekend in San Francisco, the ...

Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...

The newest UA Curry 12 pays tribute to San Francisco. Check our Sneakers news for more upcoming releases and breaking content!

This release marks the first PE that MiLaysia has debuted from Curry Brand this season, who has been signed to the company ...

Good morning, and welcome to Under Armour's third-quarter fiscal 2025 earnings conference ... Highlight of the third quarter was the launch of the first signature shoe for Curry brand athlete, ...

Under Armour, Inc. reported third-quarter results that exceeded guidance for the third straight quarter with the help of some ...