A host of celebrity owned brands have flooded the market but how many of them are really relevant, the question resounds ...

According to a statement, Ahuja will report to Sony Group Corporation chairman and CEO Kenichiro Yoshida and Sony Group ...

An analysis of celebrity-backed brands in India shows mixed results. While some, like Katrina Kaif's Kay Beauty and Hrithik ...

A number of Indian celebs including Hrithik Roshan, Deepika Padukone, Alia Bhatt, Katrina Kaif, Anushka Sharma, Sonam Kapoor ...

While Hrithik Roshan, Katrina Kaif backed brands have seen success, other celebrities like Deepika Padukone, Virat Kohli, ...

Other brands facing similar issues include Virat Kohli’s WROGN, Shahid Kapoor’s Skult, Anushka Sharma’s Nush, and Sonam ...