Claims to be the first agency network in India to secure all four company-level Meta Blueprint certifications.

Indians trust influencer recommendations over traditional advertisements, notes Kantar’s Influencer Playbook report.

The influencer economy is growing up—fast. For brand marketers, it's no longer about viral reach but strategic fit, risk control, and real consumer resonance, says C Com Digital founder.

While personality cults around agency founders seem a relic of a less enlightened past, three experts argue that to break the ...

IPL ad clutter is real—this Google campaign dodges it with snackable trivia, UI smarts, and a behavioural nudge, not nostalgia.