The Galaxy S III solidified Samsung’s position as a leading maker of high-end phones, a process kickstarted by the Galaxy S and Galaxy S II in previous years. Its success, however, wasn’t as much of a surprise as that of the next phone on the list.

Samsung is injecting another dose of artificial intelligence into its next lineup of Galaxy smartphones, escalating an effort to simplify people’s lives while deepening their dependence on a device that accompanies them almost everywhere.

Samsung's new flagship smartphone line predictably puts AI at the forefront of its experience. They're all up for pre-order now.