Mattel said James was chosen as a Kenbassador in recognition of “his positive impact on culture, style, and community.” ...

This is "A Minecraft Movie" review! While critics might not have been yearning for this film, audiences certainly were.

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

Barbie has announced the creation of LeBron James's own doll 🔥 (via @Mattel) pic.twitter.com/oDbuTQIetL James now has entered rare air. It's extremely rare for an athlete to become famous enough to ...

Barbie introduced the LeBron James Doll as the brand’s first of the Kenbassadors on April 9. Barbie has been a a pop culture icon since her 1959 debut as a doll, and her presence in kids play has only ...

Los Angeles Lakers star LeBron James has partnered with Barbie to create his very own Barbie doll as part of Mattel's 'Kenbassador' series of male role models.

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

LeBron James is no stranger to collaborations. It’s been 15 years since he took his talents to South Beach and teamed up with ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.