PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Very few things can be as personal, emotional and sensory triggering as perfume, which is why some people spend hundreds of ...

Shoppers are raving over a perfume duo that they insist gives them a mood boost in the morning and helps them unwind at night ...

"If you like the spray and cream you will love this. Smells the same but definitely lasts longer than the other products but ...

Turns out, perfume layering is more than just a fad—or my excuse to hoard fragrances—it’s actually incredibly practical.

Need ideas for finding the perfect perfume combination? We talked to a fragrance expert to unlock the secret to creating the ...

Lady Gaga makes one of the best foundations on the market, and it’s great for people of all ages. The formula is thin, but ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. Perfume indecision haunts me every single morning. So, when BeautyTok started ...

Flowerbomb by Viktor & Rolf. Sweet, warm and yet not too floral, the posh perfume has amassed a cult following since its ...

The Daisy Ever So Fresh Eau de Parfum, which was launched in just 2022, has already earned a loyal fanbase for its "zingy" ...

A writer reviews Millie Bobby Brown's Florence by Mills Coastal Chic Hair & Body Mist while attending Coachella 2025, and ...

Ahead, some of the best deals from the beauty sale ... need products that can repair visible damage and keep their hair looking healthy.” Oxybenzone- and octinoxate-free, it’s also ...