Hot Seats” utilizes IRL activations, including a digital billboard truck and Reddit clues, to engage with consumers as they ...

By the time The Dark Knight, and especially The Dark Knight Rises, rolled around, the Warner Bros. marketing team had become ...

You just smell like caramel cake and like you’re ready to be served on a decorated plate,” she told her 4 million followers.

Harry's amps its media spending, revamps its packaging and launches a new campaign with Zulu Alpha Kilo New York, Mythology ...

In addition, the fragrance-free version of The Body Lotion is accepted by the National Eczema Association. Marketing copy on the back of the tube touts the inclusion of peptides and 2.5% ...

the 39-year-old actress revealed who she blames for “Jennifer’s Body” flopping at the box office when it came out in 2009. “If the critics criticize anything, it would be the marketing.

16 years on from playing Needy Lesnicki in the cult comedy-horror Jennifer’s Body, American actor Amanda Seyfried has criticised the marketing of the film. In a new interview, the performer claimed ...

There are several methods for measuring body fat. You measure it at home or with the help of a professional, such as a healthcare provider, physical therapist, or personal trainer. Remember that all ...

Although the marketing team largely capitalized on Fox’s sex appeal in attempt to target a younger male demographic, Jennifer’s Body has since become a feminist cult classic for its intended ...