Thinking of a hair makeover? From cherry cola to mocha mousse, 2025’s hottest hair colour trends are here to elevate your look with chic and trendy hues.

Our editors handpick the products that we feature. We may earn commission from the links on this page. Hair texture changes during menopause and perimenopause are real—and often exasperating.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In this personal essay, PS Juntos Director Johanna Ferreira shares her journey of getting blond highlights as a brown-skinned ...

A look at the best manicures from New York Fashion Week Fall/Winter 2025's shows, from the simple to the intricate and ...

Martha Stewart looked effortlessly cool at Tory Burch's New York Fashion Week show at the Museum of Modern Art.

Learn more As a beauty writer with dry hair, my 5 years of experience have shown me that choosing the best shampoo for dry hair is no easy feat. I've tested numerous formulas and spent many hours ...

“When we were picking a color, we wanted a warm winter brown with reddish tones versus a red with dark brown tones. So ‘more brown than red’ was key! We were actually inspired by a picture ...

Purple shampoo can also be beneficial for neutralizing unwanted yellow or orange tones in those who color treat their hair, especially those going blonde or light brown. “Violet pigments in a ...

Our expert, award-winning staff selects the products we cover and rigorously researches and tests our top picks. If you buy through our links, we may get a commission. Taylor Leamey writes about ...

The intensely private Tones and I opened up to a room full of strangers after a secret gig at the Australian Open. “If you think TikTok doesn’t matter to you, you need to get some younger ...