Gilgeous-Alexander's first signature shoe has a zipper down the middle. An explanation of it and other creative choices can ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

On tiny objects like watches, every detail matters. So why does it feel like so many fancy Swiss brands just scrolled through ...

Petco Cafe's designer Yike Ni announced that the groundbreaking pet-friendly café has entered a pilot phase in several cities ...

Custom-drawn letterforms are another way designers add an original flair to modern logo design. Typographic logos will remain prevalent in 2024, but brands increasingly request display and script ...

In today’s competitive market, branding is more than just a logo or a slogan. it’s about creating an emotional connection ...

For example, a coffee shop may design a Wordmark logo with ornate, hand-drawn typography to create a sense of old-world charm. An exemplary wordmark logo with a vintage style is a logo for a boutique ...

Modern problems require modern solutions, and FightLite’s innovative Herring Model 2024 proves that the lever gun can still ...

Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the ...

With a Super Bowl game that wasn’t particularly close or that intriguing after the opening kickoff, the commercials needed to step up this year; our editors think most of ...