Regarded as Japan's largest tea-producing region, PARU also sources matcha from Shizuoka, although the region is known for sencha, a type of Japanese green tea, or "ryokucha." "By sourcing from ...

The über-popular green tea drink is becoming increasingly difficult to find ... Per the Association, the number of workers available to farm matcha is also in decline. Their data showed that the ...

Hold on, what is matcha really? Matcha green tea is essentially ground-up tea leaves, and it’s been enjoyed for centuries in a way that’s far more powerful than your usual brew. Unlike ...

Tea may be the second-most consumed beverage worldwide, but matcha in particular has been stealing the spotlight lately. Consumption of the Japanese green tea powder is skyrocketing — the matcha ...

Matcha tea isn’t just tasty (and pretty)—it *might* help you lose weight, too. If you aren’t already familiar with it, matcha is a concentrated green tea powder made from the leaves of the ...