Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James is now the first professional athlete to have his own Ken doll. Barbie manufacturer Mattel unveiled the doll on Wednesday, with James’ first name on the back of a custom blue ...

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create a doll of James. He is the first doll announced for the "Kenbassador ...

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set. Priced at $75, the collectible doll has already seen pre-sale ...

The latest honor for the NBA superstar comes from Barbie manufacturer Mattel, who announced that they have created the first-ever athlete-inspired Ken doll to recognize James. James said the honor ...

Mattel, the makers of Barbie, announced on Wednesday that the Los Angeles Lakers superstar will be the first professional athlete to get his own Ken doll in his likeness. James will become Mattel ...