Artificial intelligence is revolutionising packaging design, allowing brands to predict consumer reactions and create visually compelling, data-driven packaging.

Brightly colored packaging does more than attract attention on store shelves. A new study in the Journal of Marketing reveals ...

At the World Plastic Connection Summit, João Henrique Alves of Valgroup shared how Brazil is transforming adversity into ...

Register for the upcoming Packaging Recycling Summit to learn how the battery giant is eliminating plastic while boosting ...

Designed with insights gleaned from its original bakery, Carolina Foods’ fully automated honey bun and doughnut production ...

Starbucks and Marks have launched redesigned bottles for the coffee brand's Refreshers fruit drink range, targeting China's ...

In a bold move that may or may not have started off as a joke on a Friday afternoon, beer brand Heineken has launched The Heineken Smootheriser—a skincare product inspired by Heineken Silver beer, ...

Label, film, and shrink sleeve providers are bringing the beauty industry valuable options—with the added flex of ...

The global snack food packaging market is set to experience substantial growth, with its size projected to expand from USD 19.5 billion in 2025 to USD 28.5 billion by 2035, at a steady CAGR of 4.3% ...

Other tester highlights include the childproof packaging and the fact that each product includes a QR code you can scan to be taken directly to the certificate of analysis (COA). “I also ...