Chinese consumer electronics company TCL is reportedly close to becoming an official sponsor, providing a much-needed boost ...

To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Marketing Officer for Advertising and Partnerships ...

The NCAA Committee on Women's Athletics made a recommendation to add flag football to the NCAA Emerging Sports for Women ...

President Donald Trump last week took a major step to deliver on one of his top campaign promises: banning transgender athletes from participating ...

Surf contests have long been a part of the surfing fabric. But how do they make money? Or are they hopelessly destined to be ...

Salt Lake City Olympic bid team coalesces into an Olympic host committee. Here's what you need to know about their vision for ...

International Olympic Committee (IOC) presidential candidate Juan Antonio Samaranch Jr has declared his desire to modernize ...

The NCAA Committee on Women’s Athletics has recommended that Divisions I, II and III sponsor legislation to add flag football ...

He is accused of taking bribes through five avenues, including those in exchange for assisting companies in securing Olympic sponsorship contracts. Takahashi was arrested and indicted four times ...

New Zealand Rugby are suing Ineos over an alleged breach of a sponsorship agreement. Legal action has been taken against ...

The Ironman-branded racing season in the Philippines kicks off next month in the breathtaking paradise of Puerto Princesa, ...

But cut-price major events are also becoming a Parisian point of pride after it delivered one of the lowest-cost Olympic ...