Chinese consumer electronics company TCL is reportedly close to becoming an official sponsor, providing a much-needed boost ...

Consumer electronics firm TCL is reportedly set to become an Olympic partner in a boost to the International Olympic ...

To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Marketing Officer for Advertising and Partnerships ...

The NCAA Committee on Women's Athletics made a recommendation to add flag football to the NCAA Emerging Sports for Women ...

Consumer electronics firm TCL is reportedly set to become an Olympic partner in a boost to the International Olympic Committee after long-term sponsors jumped ship. Consumer electronics firm TCL ...

FORMER Olympic swimmer and Zimbabwe’s Minister of Sport, Recreation, Arts, and Culture, Kirsty Coventry, has called for a ...

President Donald Trump last week took a major step to deliver on one of his top campaign promises: banning transgender athletes from participating ...

and collected approximately 380 billion yen in sponsorship fees. In 2020, Dentsu also signed a seven-year contract starting from 2022 with the Japanese Olympic Committee and became the group’s ...

The NCAA Committee on Women’s Athletics has recommended that Divisions I, II and III sponsor legislation to add flag football ...