T he Indian Motorcycle brand is America's oldest surviving manufacturer, even though it has suffered periods of non-operation ...
In 1945, the Swiss Army Knife came to America in a major way when the U.S. Army ordered it for Post Exchange stores, and soldiers in Europe took them home as souvenirs after World War II. In 1977, the ...
Global brands are constantly searching for local relevance, but many miss the mark. Revlon, however, has nailed localisation so well one creator has admitted she thought it was an Australian brand.
SPRINGFIELD, Mass. (WWLP) – Craft cocktails for a good cause brought out dozens to the Student Prince in Springfield. Community leaders turned into celebrity bartenders Wednesday night, raising ...
Perkins Coie is waging a court fight with the Trump administration—but it's also ready for a public relations battle. Last week, Perkins Coie revealed a new website—also accessible from its ...
The only thing more American than baseball and apple pie might be the Statue of Liberty. It’s a universally identifiable bit of iconography, appearing on stamps, currency, and Planet of the Apes ...
The Volkswagen Group wants to bring the sporty Cupra brand to the U.S. by the end of the decade. So, we took advantage of the opportunity to drive a few of the edgy Spanish performance cars while ...
Here’s why these 10 organizations, from Adidas to the WNBA, topped the list of Fast Company’s Most Innovative Companies in ...
PepsiCo announced on Monday that it will purchase Poppi for $1.95 billion. Last summer, Poppi was sued over claims that its drinks don't contain enough prebiotic fiber to cause "meaningful gut ...
If you weren’t aware of it already, it’s officially Girl Scout cookie season. The nationally recognized (and quite frankly, obsessive) cookie season falls between January and April of each ...
This guide covers all the logo design rules, best practices, tips, examples, and more to equip you with the knowledge for crafting brilliant logos. Logos are one of the most vital elements of any ...