Some of the most famous uses of original sound for branding purposes are "sonic logos" of a few easily remembered musical notes to capture the essence of an organization or product. Here are four ...

Scent and sound DLMDD wasn’t the only agency to launch into the sonic branding renaissance of the last few years. A few of its peers have become fixtures of the industry, netting big-ticket ...

The new dipping sauces, Jalapeño Ranch and Asian-Style Sweet Chili, are now available at SONIC locations nationwide.

Stephen Arnold Music (SAM) created original music and sonic branding for TGL presented by SoFi, the first-of-its-kind team golf league that debuted this winter in primetime on ESPN to huge ...

We talk to DLMDD co-founder Max De Lucia about why the agency is betting on aroma being the next big thing in sensory ...

From smart speakers to the Internet of Things, consumer relationships with brands are increasingly shaped by sonic experiences Consumers can process sonic information much faster than the text ...

In Sonic Rumble, players will take control of toy figures to compete in thrilling 32-player battle royale challenges, racing against each other to collect the most rings and prove themselves to be the ...